customer obsession
Just Dial “0″ (”Zero”)
On the way to work this morning, a commercial on National Public Radio (NPR) caught my attention. It was a commercial for Ally Bank and one phrase piqued my interest (I’m paraphrasing):
To open an account, call xxx-xxx-xxxx and to talk to a real person, push “0″ anytime.
In the radio commercial, they emphasized “real person”. Interesting.
On the way to work this morning, a commercial on National Public Radio (NPR) caught my attention. It was a commercial for Ally Bank and one phrase piqued my interest (I’m paraphrasing):
To open an account, call xxx-xxx-xxxx and to talk to a real person, push “0″ anytime.
In the radio commercial, they emphasized “real person”. Interesting.
Staring at Acoustic Ceiling Tiles

There is a Design Thinking opportunity to Emergency Room care. In my previous post, I discussed the time involved in waiting to receive care -queueing properties of ER care. What I didn’t discuss is the feeling and experience of the patient during care. That’s the topic for this post today.

There is a Design Thinking opportunity to Emergency Room care. In my previous post, I discussed the time involved in waiting to receive care -queueing properties of ER care. What I didn’t discuss is the feeling and experience of the patient during care. That’s the topic for this post today.
Homogeneous Innovation
Things are all too familiar. That’s good and bad.
It’s good if the service or product meets my basic needs and is memory-neutral: that is, the interaction results in neither good memory or bad memory. It just is and I don’t care.
It’s not good if I come away from the experience thinking “I could have received that same service or product at 50 other places, with no material difference.”
Things are all too familiar. That’s good and bad.
It’s good if the service or product meets my basic needs and is memory-neutral: that is, the interaction results in neither good memory or bad memory. It just is and I don’t care.
It’s not good if I come away from the experience thinking “I could have received that same service or product at 50 other places, with no material difference.”
Respect for People, Underutilized People, and Waste
The two pillars in Lean Thinking are Continuous Improvement and Respect for People. What is not well understood is that most of what we know as The Toyota Production System comes from these two pillars. The Lean sub-culture tends to over-emphasize the “tools” of Kaizen, but miss the point altogether, since the tools stem or originate from one of the pillars above. The relationship between the 2 Pillars and Waste is subtle, but important.
The two pillars in Lean Thinking are Continuous Improvement and Respect for People. What is not well understood is that most of what we know as The Toyota Production System comes from these two pillars. The Lean sub-culture tends to over-emphasize the “tools” of Kaizen, but miss the point altogether, since the tools stem or originate from one of the pillars above. The relationship between the 2 Pillars and Waste is subtle, but important.
Goodbye Customer: Loyalty, Costs, Complexity, and Recovery
Goodbye Customer.
That is sometimes what we say, without knowing the full costs and burden that proposition means on the business. Ironically, businesses are often unaware that their actions are pushing the customer away while at the same time trying to recover and retain them through expensive customer retention programs. Metaphorically, this is like pushing the customer away and pulling the customer back — at the same time. It is no wonder that customers have had enough.
Goodbye Customer.
That is sometimes what we say, without knowing the full costs and burden that proposition means on the business. Ironically, businesses are often unaware that their actions are pushing the customer away while at the same time trying to recover and retain them through expensive customer retention programs. Metaphorically, this is like pushing the customer away and pulling the customer back — at the same time. It is no wonder that customers have had enough.
Unappetizing Spaghetti Diagrams
A Spaghetti Diagram is a simple visual tool to demonstrate the flow of material, flow of information, and flow of money in a process. The word “spaghetti” is descriptive because it describes flow that is not easily understood, can’t easily be followed, or if the flow is literally all over the place. Indeed, a Spaghetti Diagram represents a point-of-departure: what does the current state look like and what are the exact improvements we need to make?
A Spaghetti Diagram is a simple visual tool to demonstrate the flow of material, flow of information, and flow of money in a process. The word “spaghetti” is descriptive because it describes flow that is not easily understood, can’t easily be followed, or if the flow is literally all over the place. Indeed, a Spaghetti Diagram represents a point-of-departure: what does the current state look like and what are the exact improvements we need to make?
Amazon and Zappos Sitting in a Tree
As most you know by now, Zappos has entered into a definitive agreement with Amazon.com and will become a wholly owned subsidiary of Amazon. This is exciting and, after speaking with my friends both at Amazon and at Zappos, they are all quite excited too. Congratulations to Amazon, Zappos, Tony Hsieh, and Jeff Bezos 1 2 3 4 5 6 7 8 9.
As most you know by now, Zappos has entered into a definitive agreement with Amazon.com and will become a wholly owned subsidiary of Amazon. This is exciting and, after speaking with my friends both at Amazon and at Zappos, they are all quite excited too. Congratulations to Amazon, Zappos, Tony Hsieh, and Jeff Bezos 1 2 3 4 5 6 7 8 9.
The Source of Dirt
In Amazon’s 2008 letter to shareholders, Jeff Bezos shares about a Kaizen event he participated in:
At a fulfillment center recently, one of our Kaizen experts asked me, “I’m in favor of a clean fulfillment center, but why are you cleaning? Why don’t you eliminate the source of dirt?”
I’ve spoken numerous times about Bezos on Lean Thinking, some of which are here, here, here and here but there are many more — just browse shmula.
In Amazon’s 2008 letter to shareholders, Jeff Bezos shares about a Kaizen event he participated in:
At a fulfillment center recently, one of our Kaizen experts asked me, “I’m in favor of a clean fulfillment center, but why are you cleaning? Why don’t you eliminate the source of dirt?”
I’ve spoken numerous times about Bezos on Lean Thinking, some of which are here, here, here and here but there are many more — just browse shmula.
Purposeful Simplicity, Unthoughtful Complexity
Most people or organizations do not, by design, create a product or service with the goal of “making the most complex product that nobody can use”. In other words, rarely do we see purposeful complexity but instead we see much unthoughtful complexity.
i am going to create the most complex product or service and nobody will be able to use it! i’ll make sure that after my customers experience my product or service, that they feel deflated & completely unsuccessful.
Most people or organizations do not, by design, create a product or service with the goal of “making the most complex product that nobody can use”. In other words, rarely do we see purposeful complexity but instead we see much unthoughtful complexity.
i am going to create the most complex product or service and nobody will be able to use it! i’ll make sure that after my customers experience my product or service, that they feel deflated & completely unsuccessful.
Customer Service – A Chance for Redemption
In a very tough economy, keeping customers happy should have more considerable weight and attention from companies. I had a negative customer experience recently at Home Depot, where they had a chance to redeem themselves from a very poor customer experience.
In a very tough economy, keeping customers happy should have more considerable weight and attention from companies. I had a negative customer experience recently at Home Depot, where they had a chance to redeem themselves from a very poor customer experience.

