Dichotomous Thinking at IDEO No More

tim brown, design thinking, shmula, ideo, ethnography, anthropology, lean manufacturing, lean thinking, six sigma, metacool, diego rodriquezRecently, Tim  Brown, the CEO at IDEO came to a realization that Design Thinking can coexist with Six Sigma and Lean.  For a while, his stance was really of black-and-white thinking: it’s either Design Thinking or Lean Thinking.  This position is akin to a student who believes that if he doesn’t earn an “A” in a class, he believes he failed.  Clearly, not healthy.

tim brown, design thinking, shmula, ideo, ethnography, anthropology, lean manufacturing, lean thinking, six sigma, metacool, diego rodriquezRecently, Tim  Brown, the CEO at IDEO came to a realization that Design Thinking can coexist with Six Sigma and Lean.  For a while, his stance was really of black-and-white thinking: it’s either Design Thinking or Lean Thinking.  This position is akin to a student who believes that if he doesn’t earn an “A” in a class, he believes he failed.  Clearly, not healthy.


The Source of Dirt

In Amazon’s 2008 letter to shareholders, Jeff Bezos shares about a Kaizen event he participated in:

At a fulfillment center recently, one of our Kaizen experts asked me, “I’m in favor of a clean fulfillment center, but why are you cleaning? Why don’t you eliminate the source of dirt?”

I’ve spoken numerous times about Bezos on Lean Thinking, some of which are here, here, here and here but there are many more — just browse shmula.

In Amazon’s 2008 letter to shareholders, Jeff Bezos shares about a Kaizen event he participated in:

At a fulfillment center recently, one of our Kaizen experts asked me, “I’m in favor of a clean fulfillment center, but why are you cleaning? Why don’t you eliminate the source of dirt?”

I’ve spoken numerous times about Bezos on Lean Thinking, some of which are here, here, here and here but there are many more — just browse shmula.


We Remember Experiences, Not Features

“people remember experiences, not features or attributes” – a.g. lafley

I love companies and products that are disruptive, simple, and yet elegantly meets an unarticulated but dire customer need.

Today, we are speaking with Gauri Nanda, the inventor of Clocky and founder of nandahome.com.

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Tell us a little about yourself: education, background, and career focus.

“people remember experiences, not features or attributes” – a.g. lafley

I love companies and products that are disruptive, simple, and yet elegantly meets an unarticulated but dire customer need.

Today, we are speaking with Gauri Nanda, the inventor of Clocky and founder of nandahome.com.

+++++

Tell us a little about yourself: education, background, and career focus.