Posts tagged as:

unarticulated customer needs

We Remember Experiences, Not Features

by Pete Abilla June 12, 2008

“people remember experiences, not features or attributes” – a.g. lafley I love companies and products that are disruptive, simple, and yet elegantly meets an unarticulated but dire customer need. Today, we are speaking with Gauri Nanda, the inventor of Clocky and founder of nandahome.com. +++++ Tell us a little about yourself: education, background, and career [...]

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