Earlier this week, I posted on my experience with Twitter, Part 1. That post was retweeted by Robert Scoble, the traffic came, got a bunch of new followers on Twitter (welcome folks), and a flurry of passionate comments on the post, including 3 comments from Guy Kawasaki. Today, I’ll post my experience with Twitter, Part 2 and here are Part 3 and Part 4.
A very basic observation I’ve discovered in my 40-something days on Twitter is this: my blog post frequency has gone down and my tweet frequency has gone up. In other words, I observe an inverse relationship between my blog post frequency and my tweet frequency such as below:
- My Twitter audience and my Blog audience are different; so, on one respect, one will benefit and the other will not.
- Conveying information and participating in a conversation is tough on Twitter — 140 characters is all one has and needing to convey more complex concepts or trying to make a point on so few characters might be difficult. Blogging is better for that and the conversation can be had in the comment section but, since Tweeting more can lead to less Blogging, then that is a clear implication of the inverse relationship between the two.
- Cash Money: if you make revenue from your blog and nothing on Twitter, then expect to lose traffic and cash money as you tweet more and blog less.
As in most things, it’s not an either/or or dichotomous situation. One can reconcile their tweeting habits with their blogging habits. In fact, on shmula.com, my tweets are now integrated directly on my blog which, I’ve discovered, is helping like crazy on search engine optimization (SEO) and getting indexed by Google.
Plus, my tweets can be additional or complementary content on my blog. My tweet content provide a different type of content that is actually more human — more of my everyday life — rather informative content as is typically on my blog. This means, then, that my readers can see a different aspect of the person behind shmula.com, not just the geek, but the human who does everyday human, non-interesting stuff.