Through the practice of Genchi Genbutsu, receiving feedback from real customers, and spending time with customers, acting on what customers tell you increases the chances for product/market fit and startup success.
Your Baby is Ugly
If your product vision is not accepted by a market, then you must learn to pivot and adjust. But, the founder and the engineers must spend time in the field – Genchi Genbutsu cannot be outsourced.
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This post was written by Pete Abilla | ||||










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